At The Good Oil, we value your privacy and are committed to protecting your personal information. This Privacy Policy explains how we collect, use, and safeguard your data when you visit our website (thegoodoil.nz). We are a New Zealand-based business focused on serving customers within New Zealand. By using our website, you agree to the terms outlined in this policy. Information We Collect We collect personal information that you provide directly through our website, including but not limited to:

  • Contact Information: Provided through our contact forms or newsletter sign-up forms, such as your name, email address, and any other details you submit.
  • Lead Information: For specific forms that integrate with Salesforce, additional business-related information may be collected.
  • Cookies and Tracking Technologies: We use technologies like cookies to track activity on our site and improve user experience. This includes tools such as:
    • Google Analytics 4 (GA4): We collect anonymous data to analyze website traffic and user behavior.
    • Facebook Pixel: We track visitors’ actions on our site to optimise Facebook advertising campaigns and measure results.
    • Microsoft Clarity: We use Clarity to gain insights into user interactions on our website, such as how users navigate and engage with the site.

How We Use Your Information We use the information collected to:

  • Respond to inquiries submitted through our contact forms.
  • Improve the functionality and user experience of our website.
  • Send newsletters and promotional content (if you sign up to receive them via Mailchimp).
  • Measure the effectiveness of our advertising and marketing efforts.

Data Sharing We do not sell or share your personal information with third parties for their own marketing purposes. We only share data in the following circumstances:

  • With service providers who assist us in operating our website (e.g., Salesforce, Mailchimp, Google, Facebook, Microsoft).
  • If required by law or legal proceedings.

Cookies Our website uses cookies to enhance the user experience, analyse site performance, and personalise content. We also use cookies to track advertising performance and user behavior via Google Analytics 4 and Facebook Pixel.

  • You may modify your browser settings to refuse cookies or notify you when a cookie is being sent.
  • By continuing to use our site, you are agreeing to the use of cookies. If you prefer not to have cookies enabled, you can adjust your browser settings at any time to block or delete cookies.

Third-Party Services Some of the third-party services we use (e.g., Google Analytics, Facebook Pixel) may store and process data outside of New Zealand. While we focus on New Zealand traffic, these services may still collect information from users outside New Zealand. We do not target individuals outside New Zealand. If you are located outside New Zealand and believe we have inadvertently collected your data, please contact us to have it removed. Security We take reasonable precautions to protect your personal information, including but not limited to:

  • SSL encryption for secure data transmission
  • Secure hosting and data storage
  • Restricted access to personal data

However, please note that no method of transmission over the internet or method of electronic storage is 100% secure, and we cannot guarantee absolute security. Your Rights If you are a New Zealand resident, you have the right to:

  • Access the personal data we hold about you
  • Request corrections to your data
  • Request deletion of your data

If you wish to exercise any of these rights, please contact us using the details provided below. Opting Out of Marketing If you no longer wish to receive newsletters or promotional content from us, you can opt out by:

  • Clicking the “unsubscribe” link in any of our emails
  • Contacting us directly to request removal from our mailing list

Opting Out of Targeted Ads If you wish to opt out of personalized advertising based on data collected via tools like Google Analytics or Facebook Pixel, you can do so by:

Changes to This Policy We may update this Privacy Policy from time to time to reflect changes in our practices or the law. Any updates will be posted on this page with an updated date. We encourage you to review this policy periodically. Contact Us If you have any questions or concerns about this Privacy Policy or your data, please contact us at: Email: thegoodoil@pureoilnz.co.nz